What do buyers do when they are happy with a product or service? These days, they talk about it on social media. How do they find what others have to say about a specific business? They look for reviews on Facebook. And what do people do when they are interested in buying something? Well, you’ve guessed it, they search for the business’ social media pages.
Social media has become a great platform to reach your target market as a small business. Specifically, Facebook has become the most valuable and profitable marketing channel. With a solid Facebook marketing strategy, you can raise awareness of your business, product or service, and grow your audience exponentially.